I'm Stephen, a freelance digital marketing consultant in Liverpool.
Although my marketing experience stretches all the way back to 2011, I have been generating leads and building brands for businesses like yours since 2018. I have gained experience in industries such as property, financial services, alternative investments, debt management, private education and insurance services, to name a few.
This page will help you to understand why many professionals and businesses have found success working with me; whether in an employee, consultant or freelancer role.
Online impressions served since 2019.
Leads and sales generated for my clients.
Sales revenue generated over the last 4-years.
Working in marketing roles, both employed and as a freelancer, for the past 11 years, I've helped dozens of entrepreneurs grow their businesses.
With my help, businesses like yours have seen a substantial improvement to their marketing, enabling them to increase their budgets, confident that their marketing spend is being used to fuel successful business growth.
I also provide specialist marketing consultancy and technical assistance to marketing agencies in the UK and channel islands.
Some of the clients I've helped over the years.
Below are some questions that may help you to understand in more detail what I can do for your business.
Overall, a freelance marketer or marketing consultant provides a range of marketing services to clients who require a professional marketer's expertise and support but may need more resources or need for a full-time marketing employee. Depending on the consultant, duties involve, but aren't limited to;
Developing marketing strategies: Freelance marketers help business owners and agencies develop marketing plans and strategies that align with their business goals and objectives; This includes conducting market research, identifying target audiences, and determining the most effective marketing channels.
Creating marketing materials: A freelance marketer may also be responsible for creating a wide range of marketing materials, such as advertisements, brochures, social media posts, email campaigns, and website content.
Managing social media: Some clients may require the freelance marketer to maintain their social media accounts. Duties can include creating and curating content, monitoring engagement, and analysing metrics to determine the effectiveness of social media campaigns.
Conducting SEO and SEM: Freelance marketers often provide search engine optimisation (SEO) and search engine marketing (SEM) services to improve their client's online visibility and drive website traffic.
Managing paid advertising campaigns: Freelance marketers may also manage paid advertising campaigns, such as Google AdWords, social media ads, and display ads, to drive traffic and increase conversions.
Analytics and Reporting: Freelance marketers analyse the effectiveness of marketing campaigns and provide regular reports to their clients on the results achieved and recommendations for improvements.
The services available depends largely on the freelancer you hire, and the freelancer you hire depends entirely on the services you need.
Some freelancers specialise in one specific area, while others like to offer a "full-stack" marketing service, meaning they dabble in design, coding, PPC, social and SEO; These types of freelancers are usually best for small startups and local professionals who need a bit of everything, but are on a very limited budget.
More affordable: Hiring a marketing freelancer can be more cost-effective than hiring a full-time marketing employee. Especially if you only need occasional marketing support or have a limited budget.
Flexibility: Freelancers can also provide a high degree of flexibility, as they can work on a project-by-project basis or be hired for a limited time. This can be useful if you need to ramp up your marketing efforts during a specific time of the year or for a particular product launch.
Specialised skillsets: Freelance marketers often have technical expertise in specific areas of marketing, such as social media, content marketing, or email marketing. This can be useful if you need help in a particular area where your internal team needs more expertise.
Hiring a freelance marketer can also improve your internal teams marketing efficiency by allowing them to focus on their core responsibilities.
Fresh ideas: Freelance marketers can bring a fresh perspective to your marketing. As they are farther away from your business than your internal team, they can provide an outsider's perspective and bring new ideas to the table.
My fees depend entirely on your requirements. I generally work with clients who have upwards of £2,000/month to spend on their online advertising and my ongoing management fees are usually pegged to this.
For all other tasks, including hourly retainers and one off projects such as audits, web design and branding, contact me and we can discuss a price that works for both of us.
Most businesses hire a freelance marketer when they feel that the time is right to start thinking about business growth. Sometimes, businesses will already have hired an agency but are either unhappy with the performance or wish to get a second opinion from a consultant.
If you think your marketing should be doing better or you want to talk about levelling up your business, come and speak to me.
No. Although the Metabrand registered office and myself are based in Liverpool, I'm ready to work with businesses from anywhere in the world.
My client list reaches as far as the USA so whether you're just around the corner or on the moon, I'd love to work with you.
